SAP and Business Objects Unveil First Joint Offerings

Business Intelligence BI Software News : SAP and Business Objects Unveil First Joint Offerings - January 16, 2008

Kick-Off Go to Market Activities with First Combined Product Packages; Customers Gain Solutions for Business Insight, Performance Management, and Compliance

WALLDORF, Germany or PARIS or San Jose, Calif .— (BUSINESS WIRE) — As a first indication of the successful pace of integration of the two companies, SAP AG (NYSE: SAP) and Business Objects S.A. (NASDAQ: BOBJ) (Euronext Paris: ISIN code FR0004026250 - BOB) today revealed nine joint product packages, available this month, that will be sold by both organizations’ global sales teams. These packages were chosen to address the most common challenges facing business users from the C-suite to Main Street, which include: gaining better business insight, improving company performance and ensuring compliance with corporate governance policies. These packages will allow companies to license, install, and manage solutions from SAP and Business Objects in a single IT investment transaction.

The companies detail these new product packages in conjunction with today’s announcement acknowledging the next steps in SAP’s successful acquisition of Business Objects (see press release entitled “SAP and Business Objects Unite to Lead Emerging Market for Business Performance Optimization.”) With a broad showing of support from shareholders and business partners, SAP and Business Objects now embark on a road map to expand their wide lead in the market of software for business users into leadership in the emerging market for business performance optimization.

“Our initial combined software packages enable new customers to experience the business value gained by the thousands of customers that are successfully running applications from the SAP and Business Objects solution portfolios,” said Léo Apotheker, deputy CEO and president of Customer Solutions and Operations, SAP. “These initial offerings underline the already strong synergies in both our product and sales organizations, and foreshadow how quickly we will bring our two companies together. We fully intend to build upon these offerings and provide our customers with the innovative, market-leading solutions they’ve come to expect from SAP and Business Objects. United by a shared vision to transform the way the world works by connecting people, information and businesses, this is the first demonstration of how we will protect and expand our customers’ IT investments, while helping them to further optimize business performance.”

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